Menu
Maintaining Time
Michele Watches is a luxury watch brand founded in 1940 in Belgium by Maurice Barouh. Today, the company is owned by Fossil Group Inc. in Richardson, TX and has become known for their high-end fashion watches designed specifically for women. The brand offers a wide range of watches, from classic to contemporary styles, featuring Swiss-made movements, diamond-encrusted dials, and interchangeable straps. Michele Watches are crafted from high-quality materials such as stainless steel, gold, and mother-of-pearl, ensuring durability and longevity.
Challenge
Michele Watches’ email communications and website require frequent updates and improvements to ensure that a diverse range of products and messages are showcased effectively, aligned with their sales objectives.
Insight
In the world of luxury retail, refreshing digital content is a standard practice to maintain customer interest and engagement. Regularly updating online strategies can help retain current customers and attract new ones, resulting in increased sales and revenue.
Solution
Partnered closely with the Associate Creative Director and Project Manager to facilitate the setup and execution of seasonal refreshes in accordance with their predetermined schedule. We worked collaboratively to ensure that everything was staged and prepared to meet the established timeline.
Relevancy
Efficient planning and generation of content simplified marketing updates, saving time and resources while enhancing online engagement with customers, ultimately benefiting the company’s online presence and reputation.
Join Our List
Subscribing to our email list is the best way to stay up-to-date with the latest news, offers, and exclusive content from our website!